The Remarkable Journey of Misa Lablache
Misa Lablache, a lifestyle and travel content creator recently recognised among the Top 100 Influencers in the Middle East, is a woman whose story is as vibrant as the places she captures. Originally from Seychelles, she has made the UAE her second home, embracing its diversity, energy, and limitless possibilities.
Passionate about storytelling, Misa expresses herself through content creation shaped by her love for art, travel, and meaningful human connection. She is also a proud mother of two teenagers — “My children are, of course, and will always be a constant source of joy.” They ground her and give her journey purpose. Over the years, her content has opened doors to collaborations with both regional and international brands, allowing her to share experiences that inspire and connect audiences around the world. Her rise is not just a story of digital success but of resilience, authenticity, and the power of reinventing oneself.
Cosmocreole had an in-depth conversation with Misa about her journey, her values, and the creative force that drives her.
A Journey Rooted in Identity and Reinvention
When asked what this prestigious recognition means to her, Misa’s sincerity shines through. “It is truly an honour,” she shares. Personally uplifting and professionally validating, the award reminds her that consistency, authenticity, and genuine connection with her audience continue to pave the way forward. It fuels her motivation to grow, evolve, and share content with purpose.
Born in Seychelles, Misa describes her upbringing as one shaped by simplicity, nature, and realness—qualities that continue to influence her voice today. In contrast, the UAE introduced her to boundless innovation, cultural diversity, and global ambition. “The interplay of these two worlds deeply shaped my vision,” she explains. Her goal has always been to bridge cultures: to bring the warmth and authenticity of island life into dialogue with the vibrant energy of the Middle East.
But her journey into content creation has roots not in glamour, but in profound personal rediscovery. After years dedicated to marriage and motherhood, Misa found herself disconnected from her own identity. Following her divorce, she made the powerful decision to rebuild—to reconnect with her passions, creativity, and the version of herself she aspired to be. “Today, I am my own inspiration,” she says.
It is a story of resilience, courage, and rebirth—one she hopes will inspire other women to reclaim their joy and pursue the life they deserve.
The impact of her platform became unmistakably real when followers began visiting the destinations she showcased, purchasing the products she recommended, and sending heartfelt messages seeking guidance. Brands soon followed. The shift was undeniable: her voice carried influence, both wide-reaching and deeply trusted.
Yet building a personal brand in such a dynamic region has come with challenges. One of the greatest, Misa notes, has been educating businesses on the true value of digital creators—many still underestimate the work and creativity that go into the craft. Still, the rewards have far outweighed the obstacles. The connections she has built, the communities she has inspired, and the partnerships built on authenticity keep her grounded and grateful.
Travel as a Lens to the World
As a travel influencer, Misa is intentional in her choices. She’s drawn to destinations with soul—places rich in culture, character, and story. Each collaboration must align with her values and respect the care and effort she puts into her craft. And while she travels the world, her heart remains deeply tied to her roots. “I would love to work more closely with the Seychelles to promote my island home,” she shares.
When recounting her most memorable travel experience, her eyes light up. Her journey to Egypt with Air Arabia remains unforgettable: carriage rides through the city, the majesty of the pyramids, bustling markets alive with culture, and connections with people who remain friends today. “It was a country full of life, history, and discovery,” she says. “I will always treasure it.”
Balancing presence with content creation is an art that Misa has mastered through intention. She immerses herself in the experience first, capturing moments with purpose, not pressure.
“When you’re truly passionate, it doesn’t feel like work—it feels like a privilege,” she says.
Travel has taught her gratitude, perspective, and an appreciation for the beauty found in every culture. And in the Middle East, where tourism is rapidly evolving, she sees digital storytelling at the forefront of shaping modern travel experiences.
Lifestyle, Wellness, and the Art of Authenticity
What makes Misa’s lifestyle content refreshing is its balance of realness and aspiration. She shares what resonates with her personally, curating experiences in a way that inspires but never alienates.
“Authenticity comes first,” she emphasises. Meaningful storytelling, not staged perfection, is the heart of her brand.
Her personal style mirrors her philosophy—simple, down-to-earth, and rooted in elegant ease. Wellness is her sanctuary, with rituals like yoga, Pilates, sound healing, and massages anchoring her amid a busy life of travel and social commitments. Just as important are quiet moments with her children and loved ones, grounding her in what matters most.
Bringing Seychelles into her daily life comes naturally. She speaks Creole at home, cooks traditional dishes, and surrounds herself with art and objects that carry the soul of her island—pieces from Michael Adams’ studio and cherished keepsakes from home. As part of a community committee connected to the Seychelles Embassy, she helps unite Seychellois people in the UAE, fostering cultural pride and a sense of belonging.
Her creative inspiration begins with the place itself. She immerses herself in its colours, its people, its energy—so the content she creates reflects its true essence.
Culture, Representation, and Redefining Possibility
As a Seychellois woman thriving in the Middle East, Misa understands the power of representation. She hopes her journey encourages others from small island nations to dream big, embrace their identity, and know it is never too late to transform their lives.
She carries her heritage proudly and intentionally, using her platform to share Seychelles with the world—its beauty, culture, and spirit. Through travel, food, and experiences, she connects communities, bridging gaps through universal languages of curiosity and storytelling.
Challenging misconceptions about the influencer world is part of the work. Far from effortless glamour, the job requires planning, research, consistency, and deep creative investment. Misa shifts the narrative by offering rich, thoughtful, and meaningful content.
Career, Influence, and the Future of Digital Storytelling
Brand partnerships now come naturally, with companies seeking her out for her distinctive style and integrity. Alignment is key: she collaborates only with brands that genuinely reflect her values and lifestyle.
Her advice to aspiring influencers is simple yet powerful: “Be authentic. Be consistent. Find your voice.” Passion and honesty will always outshine algorithms.
Looking ahead, Misa sees the influencer industry becoming even more integrated with mainstream media. Creators are no longer just trendsetters—they are cultural voices shaping the way people travel, consume, and engage. In the Middle East, especially, the opportunities for authentic digital storytelling are expanding rapidly.
The Road Ahead
Though she keeps upcoming destinations and projects under wraps, Misa hints at journeys filled with culture, discovery, and stories yet to unfold. Over the next five years, she hopes her influence grows with purpose—bridging cultures, creating meaningful collaborations, and showcasing diverse experiences to a global audience.
And if she could speak to her younger self back in Seychelles?
Her answer is gentle, wise, and full of heart: “Trust the journey and embrace every opportunity, even the uncertain ones. Every step brings you closer to your dreams.”
Misa Lablache’s story is one of transformation, courage, and cultural pride. From the islands of Seychelles to the vibrant landscapes of the Middle East, she continues to inspire—one journey, one story, one authentic content at a time.
